SS SANITATION

Know the client: S.S Sanitation is North Bengal’s leading sanitaryware brand, offering a diverse range of high-quality and luxurious sanitary products.

Idea: To elevate the brand’s presence by creating engaging video content and creatives that highlights the innovation and quality of S.S Sanitation’s products.

Objective: To attract a larger audience segment by producing captivating videos and creatives that explore the brand’s product features, customer experiences, and the latest trends in the sanitaryware industry.

Strategy: Develop short, engaging video content that showcases the unique aspects of S.S Sanitation’s products. Ensure the content is easy for the audience to consume and highlights the brand’s commitment to quality and innovation.

Challenges: Maintain consistency in content production while keeping the topics fresh and relevant to ensure continuous audience interest and engagement.

Platform used: Instagram | Facebook

Results achieved: 

S.S Sanitation achieved increased recognition among potential customers and industry stakeholders. The honest and informative content on topics such as ‘sustainable sanitaryware solutions’ and ’emerging trends in bathroom design’ significantly boosted the brand’s credibility and market presence.