Know the client: Barsana Garden Apartments is a real estate project in Khaprail Road, Matigara, Siliguri. It is a project by Beekay Group. It features 3 BHK premium homes.
Idea: Promoting the amenities and modern living in Barsana Garden Apartments.
Objective: To make the project recognised as the best 3 BHK premium homes provider project.
Strategy:
Create visually appealing static posts highlighting the amenities, modern lifestyle and greenery of the project.
Running ads of the project.
Challenges: Understanding a potential target audience for the project.
Platform used: Instagram | Facebook
Results achieved: Able to assess the potential target audience by social media presence.