Divine CTNGS

Know the client: Divine CTNGS or Seatings is a part of Maishaa Furniture And Furnishings based in Siliguri, and offers Office furniture, Aluminum Partitions, Acoustic panels etc.

Idea:

As it is a part of Maishaa Furniture and wants are the same, so our strategy is similar to Maishaa’s like using consistent postings on social media to create a recognizable identity and build trust.

Objective:

Increase visibility and recognition of the brand among potential customers, highlight new and existing collections to attract and engage customers.

Strategy:

Post regularly to maintain engagement. For example, three times a week for static posts, reels and aesthetic motion videos. Reels for better engagement and better reach. And the motion videos are for aesthetics.

Challenges: 

Maintaining a diverse content strategy that balances promotional and value-driven posts requires careful planning.

Platform used: Instagram | Facebook

Results achieved: 

Regular posts, engaging content, and targeted ads boosted the visibility and helped the brand reach a broader audience.