Maishaa furniture

Know the client: Maishaa is a furniture and furnishing store that sells a variety of home furniture and furnishings. Also, their USP is that they have an in-house designing and manufacturing team that enables the consumers to customize their furniture according to their choice. 

Idea:  We had an influencer collaboration for Maishaa with Priyanshi Jalan, one of the famous influencers of Siliguri to promote the products of Maishaa.

Challenges:

• To match the product and script with the domain of the influencer. 
• To write the script in a given and exact time duration. 
• To find out the topics for the shoot.

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Solutions:

• The team researched a lot and after knowing the target audience, & accordingly dealt with it ensuring authenticity and appeal. 
• Start by outlining the key messages and call-to-action points to ensure the script remains focused and impactful. Use concise, impactful language to convey the benefits and uniqueness of Maishaa’s offerings. Conduct timed read-throughs with adjustments to ensure the script fits within the designated duration without rushing. 
• Researched for topics from- Instagram, and Pinterest, and accordingly sorted out the products for the shoot.