MAISHAA FURNITURE AND FURNISHINGS

Know the client:Maishaa Furniture & Furnishings based in Siliguri offers a diverse range of home and office furniture and furnishings.

Idea:

Use consistent branding across Facebook and Instagram to create a recognizable identity and build trust.

Objective:

Increase visibility and recognition of the brand among potential customers, highlight new and existing collections to attract and engage customers.

Strategy: Post regularly to maintain engagement. For example, three times a week for static posts, reels and aesthetic motion videos. Reels for better engagement and better reach. And the motion videos are for aesthetics.

Challenges: Maintaining a diverse content strategy that balances promotional and value-driven posts requires careful planning.

Platform used: Instagram | Facebook

Results achieved:Regular posts, engaging content, and targeted ads boosted the visibility and helped the brand reach a broader audience.